23 Feb 2021
Leading e-commerce retailer, SurfStitch, today announced the launch of a new beauty and wellness shopping destination: SurfStitch Body.
Featuring almost 800 different SKUs at launch, SurfStitch Body presents a comprehensive edit of both women’s and men’s ranges including both local and global brands and a particular focus on organic, natural and environmentally friendly lines.
We understand that the SurfStitch customer not only wants to look good in what they wear, but also to take care of themselves, both inside and out.
Managing Director, SurfStitch
“The launch of SurfStitch Body is the natural evolution of the SurfStitch offering, hand-picked by our team to embrace the very best range of high quality, self-care brands.”
International and local beauty and wellness partners on board at launch include: Appelles, At Health, Aveda, Burly, Butt Naked Body, Cedar and Stone, Cosmedix, Darphin, Dope Skin Co, Handsome Skincare, Jurlique, L’Occitane, Lux Aestiva, Origins, Perricone MD, Philosophy, Salt by Hendrix, Salt & Stone, Saya Skin, SkinCeuticals, The Tonik, Three Warriors and VITAMAN – with additional brands to be announced over the coming weeks.
John Shepherd, Head Of Marketplace, SurfStitch adds: “As a business which has pioneered e-commerce in Australia, the launch of SurfStitch Body represents an important milestone as we expand our range beyond apparel and accessories.
“The impulse to shop a complete look from head-to-toe is a powerful proposition in-market, cementing our position as a total lifestyle destination.”
“SurfStitch Home will follow, as an important brand differentiator and a compelling curation of the very best interior and lifestyle brands and ideas.”
